THE BRAND
Developed from tree concepts: History, Food and the art of the chef, "Sabores de Tlalpan" was build to get attracted for the tradition of this zone in México City.
The Typography was a modification of a old wine brand. The undefined lines are about the way to cook from the chef, to make his dishes spectacular. The iconography of right represents the Tlalpan history with his Cuicuilco pyramid and a kitchen dish viewed from the top.
BASIC STATIONERY
The addition of some brand applications to the project, make them accesory to the principal objetive: the magazine. This applications were created for let be focus on brand and let shine the information inside.
"Sabores de Tlalpan" Magazine was a small proyect, with 16 pages full color, editorial images and free distribution.